If you don’t have it, it’s easy to set up.Ĭlick on Page Settings, then on the left, tap General. Set up Messenger on your Facebook business pageīy default, Messenger is enabled whenever you create a business page now. Allow messages from Facebook event attendees.Add a “Send Message” with the Messenger button on your Facebook profile.Set up Messenger on your Facebook business page.Make sure you’re not missing out on any of these opportunities: How to use Messenger in Facebook for business success Messenger makes it so easy to purchase, check in, apply for refunds, and book appointments. The same Facebook study says 75% of Americans have used Messenger to buy something. Always look for how you can educate, answer questions and respond to feedback. This is why you can use Messenger for business to nurture sales with conversations. For example, this tool helped increase sales by 180% and it helped Hyundai Australia lower its cost to get leads by 27%.įacebook now claims 83% of US consumers have asked a business a question on Messenger. Hyundai Australia, F88,, and many others leverage Facebook Messenger to get leads. Over half of all people in Messenger who read your messages will also click to respond.Īs autoresponders help manage email, there are many Facebook Messenger marketing tools. While emails and newsletters have their place, they don’t get the nearly 90% response rate that Messenger boasts. Can Facebook Messenger help you get leads? Messenger also offers a private place for unhappy customers to voice their concerns, rather than on public social media. In one Facebook survey, 69% said they felt more confident about brands they could message. People use Messenger almost twice as much as Instagram chat, making this the most popular social chat platform.Įven though much of the conversation is automated, people have grown to expect the fast, efficient response of messenger bots. The 2022 Sprout Social Index shows that 60% of consumers use Messenger. Every month businesses and customers message each other over 2 billion times. Inc Magazine says more than 660,000 people join Messenger every day. Why Facebook Messenger can boost your customer service and build your brand Here’s how to use Facebook Messenger to build customer relationships and boost your sales. If you want to reach more people, you can’t ignore this tool. You can also drag and drop files from your desktop straight into the chat window.Meta’s instant messaging app has nearly a billion monthly users. Other options, like attaching photos or sending audio clips, are at the bottom surrounding the text entry box. Above the latter are the ‘call’ and ‘camera’ buttons for audio and video chats, respectively, which are a bit hidden in the top right corner. The Messenger page lists conversations on the left, the selected conversation in the center, and contact details on the right. You can also access this by clicking on the ‘Messenger’ button at the top of the browser and scrolling to the bottom of the drop-down menu to click “See All in Messenger” to open the dedicated Facebook Messenger site. You can also use the cog ‘settings’ button to open the chat up in the dedicated Facebook Messenger page. The cog ‘settings’ button lets you mute, ignore, or block unwanted conversations, or open the chat up to a group. Aside from exchanging text messages as you would any other platform, you can click the camera button or phone button at the top to jump into a video or audio call, respectively. As previously mentioned, you can access conversations within the social network by clicking the word bubble-shaped ‘Messages’ icon in the top bar to open a drop-down menu of your recent conversations.Ĭlick on a conversation and it will appear in a small window on the bottom of the window. On desktop, Facebook Messenger is easy to use once you’ve logged in to Facebook. How to use Facebook Messenger in the browser Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over. Get the hottest deals available in your inbox plus news, reviews, opinion, analysis and more from the TechRadar team. Get daily insight, inspiration and deals in your inbox
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